MediaSmarts has created the Impact! How to Make a Difference When You Witness Bullying Online program: a suite of resources for youth, parents, and teachers to support witnesses to cyberbullying. The program, which launched as part of Bullying Awareness Week (Nov. 13 – 19) was funded by TELUS.
The resources include:
· A step-by-step, online interactive decision-making tool that helps students choose effective strategies for intervening in different cyberbullying situations;
· A classroom lesson that supports the decision-making tool, with additional role-playing activities for students;
· A parents’ guide, Helping Our Kids Navigate Cyberbullying, to help parents better support their kids if they’re targets of or witnesses to cyberbullying; and
· A series of printable posters for the classroom that promote low-risk ways of intervening when students witness cyberbullying.
All of these resources build upon the findings from Young Canadians’ Experiences with Online Bullying, a 2015 study conducted by MediaSmarts and PREVNet and funded by TELUS. The research aimed to discover three things: what are the barriers to witness intervention in cyberbullying? What incentives can increase the likelihood of witness intervention? And which interventions are more or less likely to have a positive outcome? The findings informed the development of the Impact! program, which provides advice to youth, families, and educators for effective intervening in cyberbullying situations.